Garrett McNamara
Garrett McNamara was the first person to get whipped into a big wave by a helicopter, the first to surf the giant waves created by calving glaciers in Alaska (yeah, you read that right). A pioneer at acclaimed big-wave spots like Teahupoo and Peahi, he has taken off deeper than anyone else and survived not only the wave but also the horrific wipeouts. Garrett has won virtually every big-wave award and tow-in contest in existence but contrary to popular belief, Garrett was not born without the fear gene. Fear is actually integral to his survival— Garrett just doesn’t feel right unless his heart rate is elevated to ridiculous levels and his adrenal glands are pumping out more epinephrine than an army of chemists. It’s a selfish but honest pursuit.
Julie Cox
Julie Cox is the “Jules” of the “Jule Collection”. She is a surfer who has competed in contests around the globe, consistently placing in the top 10 of international events held in France, Australia, New Zealand, California and Japan. In 2007, 2008 and 2009, Julie placed 5th in the ASP Women's World Longboard Championships. Born in 1980 and raised inland of Malibu, in Agoura Hills, she moved to Oceanside where she traveled back and forth to work in Mexico as a surf instructor at Las Olas Surf Safaris. She holds a BA in Environmental Studies from University of California at Santa Cruz. Julie is the Operations Manager at the California Surf Museum, overseeing the day-to-day operations of the exhibits, events and administrative staff.
Steve Thomas
Steven Thomas is the Flagship store manager in San Clemente California, and is originally from Santa Cruz California, arguably the surfing Mecca of the United States. At age nine his father, Chris Thomas, introduced him to the life-changing sport of surfing. At the age of 18 Steven turned professional in the sub-sport of surfing referred to as modern Longboarding. Throughout his surfing career it’s been said that he has the gift of gab. This gift has led him to develop strong relationships with filmmakers and photographers commonly on both sides of the camera lens.He’s produced editorial content for various surf magazines such as Longboard Magazine, Pacific Longboard Magazine, Japan’s Nalu Magazine, and New Zealand’s Glide Magazine. As a surfer, Steven’s success is marked by his appearance on three covers- Longboard Magazine, Pacific Longboard Magazine and Morsurf Magazine in addition to constant coverage on a national and international level. He has appeared in several feature-length surf films including Fin, Shutter Speed, Nomads, Antics, Pictorial Perspective and on the FUEL TV show, Longboard TV.
Dustin Franks
Surfer, Musician, Artist. Dustin Franks was born and raised in San Clemente Ca. Dustin has adorned the cover of Surf magazines multiple times over the last 15 years he has spent traveling the world searching for surf and running with his peers’ competitively. Dustin dropped his first self-titled album “Dustin Franks” in 2010, was on Fuel TV’s daily habit, and has feature parts in movies such as “Thread” by Patrick Trefz and “Beneath the Surface” by Dana Morris. Dustin currently spends his summers in Montauk NY working at the Surf Lodge with the title of events coordinator so lucky for him he gets plenty of time in the water both on the east and west coasts.
Travis Edwards (T21)
Travis Edwards or T 21, as most know him, is fresh to the longboard scene. Receiving his first nine foot board from his grandfather in 2008, T 21 has become a rising star at his home break of San Onofre. In just three short years Travis has already been noticed by Pacific Longboarder which interviewed him for “5 minutes with”. This past summer T 21 did his usual contest season run and took out longboard veterans such as Brendan White, Brad Vetter, Steve Newton, and Tommy Witt. Travis is currently working with Birdman Media on a series of internet videos and a full length film. Keep an eye out for T 21 at San O, his cafe, or the Noll shop.
